A ‘grand’ success for Derwent Living app
Created on Monday, April 22nd, 2013
by Steve Atkin
Derwent Living’s smartphone app, which allows customers easier access to the housing provider’s services, has hit the 1000 downloads milestone.
The app, developed with Manchester-based design and creative agency Emerald, was launched in August last year and has proved to be a runaway success.
Designed to allow customers easy access to services such as paying rent or reporting repairs, the app forms part of Derwent Living’s wider digital offering. Derby-based Derwent Living made sure the app was developed with input from customers and colleagues, and further improvements are planned later this year.
The Derwent Living app is now said to be one of the most successful launched by a housing provider in terms of downloads.
Mitch Allseybrook, resident involvement manager at Derwent Living, said: “The app has been a huge success and we’re pleased that so many customers have chosen to download it. From the feedback we’ve had, customers are finding it quick and simple to do everyday things like paying rent and reporting repairs.
“We’re not resting on our laurels though and we’ll be rolling out a major update in the coming months which will bring a new look and feel. We’ve also got some great new features in the pipeline. With the user base increasing every month, we want to make sure that we continue to offer the best experiences we can on a smartphone.”
The app is part of Derwent Living’s ongoing investment in its digital services which includes mobile optimised websites, an online community and a social media presence engaging with over 2500 followers and fans through Twitter and Facebook.
Recent research undertaken by the organisation has shown that nearly 75% of its customers have regular access to the internet with industry figures reporting that 40% of adults own a smartphone.